Search Engine Optimization
Search Engine Optimization is how search engines, such as Google, analyze your website and decide where it ranks among other similar websites. Many things go into page rankings on Google, but understanding how these items affect your rankings is important to keep in mind when creating website pages and content. Below are some items that affect how your website will appear within Google search results.
- Page Load Time
- Quality of Page Content
- Image Metadata
- Page Content Organization
- Quantity of Content
- Readability
- Mobile Optimization
- Inbound/Outbound Links
- Page Formatting
- Contact Information
- Social Sharing Links
- Keyword Optimization
- URL Readability
- Web Crawling
- Site Indexing
- Local Keywords
- Google Business
- Use Connections
- Advertise
It is best to treat the above list as a checklist, ensuring that each item is completed before fully launching your website. Additionally, many items need to be tweaked over time to yield the best SEO results for your product or business. However, if the above are done correctly and consistently, your website will land on the front page of Google, and we can help you get there.